Digital Content Strategist

College London Fanshawe College of Applied Arts and Technology
Requisition Title:
Digital Content Strategist  
Position Description Link
In order to view the related Job Description, copy and paste the following URL in to a new browser window. https://hrjobsweb.fanshawec.ca/MREDIGSTRSF- Digital Strategist (Vacant).pdf  
Posting Number:
201800225  
Campus Location:
London, ON  
Department:
Corporate Communications (MRE)  
Employment Group:
Support  
Internal Closing Date:
08-02-2018
External Closing Date:
08-20-2018
Pay Details:
$28.71 per hour  
Hours of Work per Week:
35  
Summary
Note: This is a full-time position (35 hours per week).

Duties: Under the supervision of the Senior Manager, Corporate Communications, and in conjunction with the Corporate Communications and Marketing teams, the Digital Content Strategist is responsible for driving organic traffic to Fanshawe’s digital properties, through the planning and development of SEO (search engine optimization), digital content and user experience strategies. The incumbent will conduct keyword research and write search-optimized content. This position is also responsible for conducting best practice research and developing performance metrics to report on the success of digital content strategies, using a variety of online and digital tools.
 
Qualifications:
- Post-secondary 3 year diploma/degree in Digital Marketing or Communications; website design or related field
- Minimum 3 years experience in website usability techniques and search engine optimization, including detailed keyword research, manual site audits and using SEO tracking and tools, such as Google Analytics, Tag Manager, Moz and Ahrefs
- An equivalent combination of education and/or experience may be considered; preference will be given to applicants meeting the education requirements
- Experience with a CMS such as Drupal or WordPress
- Google courses and/or certification would be an asset
 
While transcripts are not required for the interview, they are mandatory prior to any offer of employment.

We thank all applicants for their interest; however, only those chosen for an interview will be acknowledged.

Fanshawe College is an equal opportunity employer. We are committed to equity, value diversity, and welcome applicants from diverse backgrounds.

Fanshawe College provides accommodations to job applicants with disabilities throughout the hiring process. If a job applicant requires an accommodation during the application process or through the selection process, the hiring manager and the Recruitment Coordinator leading the recruitment will work with the applicant to meet the job applicant’s accommodation needs.
 
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